Wednesday, January 5, 2011

LCD panel industry: technological innovations to expand market share

Through a panel of technological innovations bring user experience to expand the market. In 2010 and 10 November, the opening of the "FPD International 2009/2010" Green Device "held at the FPD international 2009 Forum keynote speaker members unanimously stressed through technological innovation to expand the market. Recently, there have been investigating agencies publish in the future growth of the LCD market slows, LCD manufacturers are out seeks to overturn this prediction.

Korea Samsung Electronics LCD business CEO Zhang Foundation (Won-Kie Chang) indicates that, although the view was expressed by 2015 the market size of only 1100 billion, but he is expected to reach $ 1500. And proposed to achieve this scale of keywords, i.e. the "innovation-substitution effect (Creative Replacement)". It means that, through the use of new technology parts and products replace existing market, to expanding the size of the market. As one of the typical cases, Zhang Yuan Foundation refers to the use of LCD flat-panel TV to replace market size reaches 800 million CRT TV market, the market size increased to $ 130 billion. And for future innovation-replace effect, says Zhang Yuan will be reflected in the intelligent TV to replace existing TV, flat panel Terminal on laptops replace, smart Office conference room and the monitor on the desk of replacing existing monitors, as well as the video poster on replacement of existing advertising.

Sharp LCD, Executive Director, governance and LCD business operations the Minister Hasegawa-code reaffirmed the company's new features new products, new products requires a new strategy of spiral and, on that basis, argued for monitor will appear from the original independent to the future and networking trends of cloud patterns. Historian pointed out that the future is smart TV, digital signage and paperless.

Korea LG monitor Center Vice President and head of the Panel performance Mike Jun believes that in order to make progress in the field, the monitor must be different from the expanded through improved performance in the market of first generation monitors ", as well as through additional features expanded the market 's" second monitor ", but rather require the adoption of future" third generation monitors "to provide a new value. The first generation and second generation of the video to launch the product, while the third generation of the monitor shall be provided to make lifestyle changes in value. As their keyword, Mike Jun is "Frue Flex-space" and "experience" and "Interactive communication" three points.

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