Saturday, December 18, 2010
Made by foreign TV companies weighed on the market dropped nearly 2 percent increase in demand.
<p> the first half of this year, China's LCD TV market down 17% increase in demand, coupled with Japan and South Korea to regain the brand "high panel + cheap machine" strategy combination to suppress domestic brands, domestic brands of color TV market space has been greatly .extrusion. .</ P> <P> <P> <p> WASHINGTON "performance expectations generally much lower than the beginning." .Last weekend, including TCL, Sichuan Changhong and other domestic color TV giants disclosed in the first half performance, although there are varying degrees of profit growth, but the color TV business performance reoccurrence, "growing pains" have been more obvious signs. .</ P> <p> TV "downturn" drag on performance </ p> <p> TCL Group's latest semi-annual report disclosures show, the company achieved net profit of 158 million, an increase of 59.35%. .</ P> <p> beyond the industry is expected, TCL Group, the biggest contribution to achieving the overall profitability of the source of the mobile phone business. .TCL Communication in the first half last year's total mobile phone sales accounted for 88% of sales. .During the period net profit of 220 million, a record high in recent years. .</ P> <p> But the TV business dominated the first half of a subsidiary of TCL Multimedia relapse after two consecutive years of profit losses in the first half income of 12.241 billion HK TCL Multimedia, an increase of 7.5%, net profit of 334 million dollar loss .. .</ P> <p> "TV business during the first half loss was mainly due to planning mistakes of our products, as well as the second quarter, the company concentrated on the old LCD TV clearance inventories increased cost of sales", TCL chairman Li Dongsheng said .and third quarter results will continue to be a drag on this factor. .</ P> <p> Sichuan Changhong semi-annual report disclosure is shown in the first half of this year the company achieved net profit rose 35.24% to reach 40.63 million yuan. .However, excluding non-recurring income 45 million yuan, the company is still loss of 4.37 million yuan, in particular the TV business (up 17.82%) of the revenue growth rate well below the refrigeration and air conditioning (an increase of 38.97%) and IT products ( .an increase of 73.77%.) .</ P> <p> color TV, "Last Stand" </ p> <p> "Several TV manufacturers are feeling the pressure from the market," senior vice president of CCID Consulting, household appliances industry analysts .Zhao Gang pointed out that the January to June China's LCD TV demand of about 10.5 million units, although the 35% increase over last year, but the growth rate has declined by 17%. .</ P> <p> In addition, Vice President Orville HEALTH STATISTICS consultation revealed that this year, foreign brands of "high panel + cheap machine" strategy combination to suppress domestic brands. .Market research company in the PRC, Vice Chairman Lee Ki Cheung believes that if the domestic manufacturers to achieve the goal of cleaning up inventory, to take price-cutting strategy, it will naturally lead to a loss. .</ P> <p> the face of many negative factors, TCL rapid replacement of the coach. .Changhong, the market is rife stick to its strategy for the plasma camp corrected. .LED fast heavy volume during the first half of this year, has become the biggest TV market highlights. .Li Dongsheng said, "hope to the end, LED backlight accounts for about 30%." .</ P>.
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