"Appliances to the countryside" policy even behind the popularity of LCD TV war broke out in rural areas.

<p> introduced in the latest national "home appliances" policy, the reporter saw the countryside TV's price ceiling raised to 2,500 yuan from the previous 3,500 yuan, which means the city will also be selling LCD TVs .With "home appliances" policy is fully advance the rural market. .TCL Multimedia Business Centre, Executive Vice President Lu Li of China, told reporters after the price increase, and below 37-inch LCD TV can enter the rural market, farmers will enjoy this new technology products. .</ P> <P> <P> <p> Insiders pointed out that policy adjustment is behind the country to encourage and promote new technologies, new products, the countryside, so that farmers can enjoy the trend in the first type of new .to improve their living standards. .This also in line with our current development needs of rural markets, to meet part of the rural consumers personalized, diversified needs. .</ P> <p> limit round the countryside to improve LCD TV </ p> <p> as early as this year's NPC and CPPCC, NPC, TCL chairman Li Dongsheng has submitted a "home appliances" of the five .suggestions, one of which is called for an appropriate increase in "home appliances" color TV in the limit, so that mid-range products to enter the more rural families. .</ P> <p> the product limit was raised to 3,500 yuan, which means 37-inch and below LCD TV can be the countryside, which will greatly enrich the peasants to buy the space and room for LCD TVs. .Meanwhile, the price increase will also go to the countryside after the corresponding LCD leave enough profit margin, sales of LCD manufacturers in the rural market enthusiasm significantly. .</ P> <p> at the end of April a new round of "home appliances" TV tender scene, the reporter saw the TCL as the representative of the domestic color TV giants have chosen six LCD TV's participation in rural markets ."home appliances" tender. .Industry experts pointed out that with TCL, Skyworth and other large companies are advancing the LCD market in rural areas. .Conservative estimates, LCD TV within two years will open in the rural market sales of the situation quickly. .</ P> <p> industry experts pointed out that the support of the rural market, TCL and other domestic enterprises will further enhance the competitive advantage of LCD TVs. .Rural markets not only for the domestic color TV enterprises to obtain large market share, but also for the domestic color TV enterprises in the new technology development, market intensive, service levels and provide a vast living space. .Eventually, the rural market will be the TCL and other domestic enterprises in the global LCD TV market to occupy the strategically important place. .</ P> <p> system development effort TCL LCD came out on top </ p> <p> in the LCD TV market, while domestic enterprises on the panel, the initial lack of resources, the challenges facing foreign companies suffered no small resistance. .But over the past two years, the TCL as the representative of the domestic color TV enterprises through large-scale expansion, the local market to grasp, differentiation, marketing, service and other initiatives to improve rapidly in the domestic market dominance. .</ P> <p> flexible marketing is considered the TCL and other persons living with domestic enterprises was a great magic weapon. .Late last year, TCL, Skyworth and other enterprises in launching the "winter offensive", the large-screen flat-panel TV prices down 30%, foreign plates are unable to adjust prices accordingly, while the Chinese color TV sets accounted for nearly 70% of .market share. .According to TCL Group's announcement shows that TCL Multimedia last year, 400 million to complete the sales target. .</ P> <p> international investigation agencies from the results of a survey Displaysearch, TCL LCD sales have leapt to the world's top eight. .This year, TCL's goal is to enter the TV business, the world's top three, of which CRT market share remained at 11% or more; LCD business and strive to market share in 2010 exceeded 6%, enter the global top six. .This means that LCD TV is expected to surpass this year's TCL, Toshiba, Panasonic, Hitachi and other Japanese brands. .</ P> <p> to industry experts, market competition in recent years from the point of view, TCL is China's only truly international TV business, and has established the only consumer electronics China's world-class brand. .</ P> <p> brand market penetration to break open the bottleneck </ p> <p> Previously, some companies had been concerned with the price of thousands compared to CRT TV, LCD TV prices to higher than 30%. .As a 29-inch CRT TV priced around 2,000 yuan, but the minimum price the same size LCD TVs have 2,500. .Large spread that will let some rural consumers are hesitant to buy LCD TV? .This LCD TV for many businesses in rural areas to promote the popularity of the biggest bottleneck. .</ P> <p> However, a number of reporters in the interview process to see the rural market, the farmers enthusiasm for the purchase of LCD TV's high degree of concern on the product price is not high. .On the contrary, the product of technology, brand influence and other factors more attention. .A rural consumers told reporters, now living conditions are good, ultra-thin LCD TV, HD, fashion and so obviously, is a sign of well-off life. .</ P> <p> fact, as more TV companies to promote the countryside LCD TV, LCD TV cost constraints had the bottleneck has been in the rural market expansion in the scale resolved. .At the same time, some enterprises in order to promote sales of LCD TVs, LCD TVs also actively create value-added features, the introduction of the Internet, education, entertainment, games, and many additional features. .</ P> <p> TCL responsible person admitted, then the integration of brand, services, new products, value-added features, new technology and other advantages, quickly open the LCD TV market, sales of the situation in rural areas, so that farmers can use to .high-quality, multi-functional, excellent service and LCD TV. .</ P> <p> News Links: </ p> <p> see the trap or anti-technology than the price of the most trusted brands </ p> <p> Insiders predicted that the coming period, with the national policy to promote .enterprises to actively respond to the high cost of LCD TVs will usher in the rural areas blowout sales. .However, industry experts have warned that farmers should pay attention to looking to buy LCD TV technology, than the price, to prevent the trap. .</ P> <p> According to the source, currently, small-size LCD screen, currently there are two types of applications such as mobile phones generally, PDA, notebook computer TN on the display screen, the other is with wide viewing angle technology .VA screen. .Currently, TN screen about 60% of global market share of only 40% of non-TN panel, while China's small-size LCD TV market, TN screen is more than 80%. .</ P> <p> "TN reason why the share of the big screen, mainly low prices. .However, viewing angle, color, contrast, dynamic response, energy saving, to compare, VA was significantly better than the TN panel screen. ."The source pointed out that" using the TN screen is strictly small-screen LCD TV 'fake TV', the use of VA-screen LCD TV is the 'real TV'. ."</ P> <p> TCL, a senior engineer told reporters that the face of small-screen LCD TV" fake TV "trap, consumers of small-size LCD TVs, you can use a simple .The purchase method - "one to two of the Three Test." .</ P> <p> First, consumers can directly compare the screen contrast, VA-screen static contrast ratio of 2000:1, and TN reached only 800:1 contrast ratio screen, "appears in black and white images, VA screen than TN .screen is even more 'black and white'. " .</ P> <p> Secondly, from the up, down, left and right to see a different side of the screen, find the existence of the screen image white black to white or black, or even blind to the phenomenon of the screen is TN panel, while the VA screen .angle can reach 178 degrees around, so the case of color images does not exist. .</ P> <p> Third, consumers can contact the store staff, the use of power testers, the small size of the LCD TV power consumption testing for comparison. .VA screen, small screen LCD TVs are usually better than TN panel LCD TV save 30% -40%. .</ P> <p> "'fake TV screen' TV from the bottom looking up, you will find black and white or white to black of the phenomenon, you see, this is the effect of fake TV screen, the screen directly to distortion, .can not watch. .The decision to screen for physical property, not just the screen will be distorted, and hurt the eyes. .This phenomenon in the use of a wide viewing angle technology VA screen 'real LCD' on TV will not happen. ."A TCL sales staff to buy the consumer side forward side introduced the presentation. .</ P>.