Frequency of beauty "Decade for repair" lead the industry, "tidal effect".

With the June <p> from fixed-frequency air-conditioning energy efficiency upgrades, conversion market is expected to usher in a new round of rapid expansion. .This year, ushered in with the overall frequency of air-conditioning industry wave of competition in the market once again caught in the quagmire of homogenization. .An air-conditioning business, told reporters, "Since 2008, the United States broke the domestic air conditioning frequency of the popularity of the first shot, the enterprise has been around the inverter market, has launched a price war competition, technological warfare, warfare capabilities, the quality of war, then do not .clear that there are companies which means the frequency can be used. " .</ P> <P> <P> <p> reporter noted that the initial year, with the overall frequency of the wave hit, companies compete around the inverter air conditioner also will upgrade, product and market the game once again caught in homogeneity .of the situation. .Since 2009, the United States played the first inverter technology licensing, quality assured brand, price populist, Oaks, Hisense is playing a low-carbon energy efficiency and brand licensing, and many Japanese brands will hold high frequency quality card. .</ P> <p> recently, the United States re-opened competition in the market to upgrade off frequency, through the commitment to "10 years of inverter air conditioner repair kits" pledge card and hit the domestic inverter air conditioner over the years there's "control .technical complexity, poor product stability, professional services and high maintenance costs are high, lack of core technology, "and many weak points, opened the domestic air-conditioning business tactics to break through the curtain. .</ P> <p align="center"> </ p> <center> frequency of beauty "Decade for repair" lead sector "tidal effect" </ center> <center> </ center> < .p> "Decade for repair" Refresh industry benchmarking </ p> <p> For many years, three packs of the requirements for home air conditioning is very clear, "three bags of whole period of 1 year validity period of the main parts of three bags .3 years. " .And several years ago, the United States, Hisense, Oaks, Chi Higher enterprises were offered for a "machine for repair 3-year" extended version of regulations. .In 2005, the United States launched the first "6 years free of charge machine for repair services," Since March this year, the U.S. launched the first air-conditioned nation "unconditional years for repair" activities, shocked the industry, Gree, Panasonic ., Haier and other domestic major enterprises have followed suit, launched "6 years for repair", "8 years repair kits" and other promotions. .</ P> <p> April 17 this year, the United States announced that sales at all levels of the frequency of all beauty products will enjoy a "machine for repair 10 years of" service policy. .Commenting on the period of service of inverter air conditioner upgrade, the relevant person in charge of the U.S. bare, this is not a simple market sales practices, but not the manufacturing market marketing gimmick, as the leader in domestic air conditioner market, the United States through its own strength, .for the industry to establish new rules of the game, and promote healthy competition in the market throughout the conversion specification. .</ P> <p> Some air conditioning companies with the previous launch of the "10 years for repair", "limited warranty for life", "free inspection" services concept is different from the United States, "10-year package .repair, "highlights two points: First, the" repair kits "instead of" warranty ", that is, any frequency within the 10-year issue can be" full free maintenance ", home, crafts, accessories, and all .no fee; second inverter air conditioner all the beauty you can enjoy 10 years of repair, not limited to models, not limited to refrigerant type, without any additional conditions. .</ P> <p> reporter noted that the United States after the launch of this initiative, the industry is not a small house set off waves. .Business people have pointed out that the stability of inverter air conditioner is not high, compared with fixed-frequency air-conditioning failure in the course of a great possibility. .Because at this stage of the conversion market, smaller, high maintenance costs. .There are even companies believe that the birthplace of Japan in the inverter air conditioning, Daikin, Panasonic, Mitsubishi Electric are not 10 years of commitment to conversion repair, move a little ahead of the United States and adventure, the fix will not deliver. .</ P> <p> assure the quality of achievement, "ten commitments" </ p> <p> the industry, including repair of the terminal to enhance the competitiveness of obvious reason why the inverter air conditioner has not been received in previous years .nothing more than recognition of the consumer market because of two things, first, high prices, the second is the lack of experience, a strong suspicion and wait and see mood. .Two years ago the United States removed frequency high prices in one fell swoop coat, and now 10 years Youyi repair kits eliminates the worries of consumers. .</ P> <p> reporter learned that these products are presented in the frequency decade for repair, was pressure from wearing a responsibility to their own "magic", but the China Consumer Association to the Deputy Secretary-General on this .very high marks: "in the right direction, consumers applaud; meet the interests of consumers, the world will agree. ."Because the existing national brands use of low frequency air-conditioning, and the corresponding after-sales outlets in this area is not too extensive maintenance experience. .To solve this problem, the public enterprises are modular in design, it will be possible the use of fault and maintenance difficulties exist as a module assembly of components, several components of the same body in different businesses will be reflected in different performance. .However, this coupling requires long-term experiments and use. .Therefore, in the absence of large-scale use of the market long enough time to feedback conditions, inverter air conditioner for 10 years of free repair kits, will give enterprises the cost of certain risks. .After the module production costs accounted for more than 10%. .</ P> <p> the relevant U.S. official told reporters that the United States and the courage of the inverter for repair commitments made ten years, is confident of its own performance of technical capacity, and this move will be conducive to the development pattern of the domestic air conditioner market products .rapid change. .Frequency United States has built a sound service system - in the country with more than 7,000 professional service network covering all of the country above the county level cities and some villages and towns; 6 million people in the professional services team, relying on strong technical support and training .mechanism to protect the United States and the efficient functioning of the air-conditioning service; to open the country's 24-hour telephone service 4008899315, 1000 lines can be connected simultaneously to ensure consumers get in touch with the manufacturers in time. .It is reported that 2 billion expansion of U.S. investment in call centers, will continue to improve the service system, and deepen "all satisfied" with the project. .</ P> <p> Recently, the "2009 National Quality and Technology Awards Conference and the Seventh National Six Sigma Conference," the U.S. air-conditioning projects submitted by the three Six Sigma projects from all 332 candidates to stand out, are .named "2009 Technology of China Quality Association Quality Award for outstanding Six Sigma projects," while, obtained by the China Quality Association awarded the 2009 "National Advanced Quality Six Sigma Enterprise" award winners in the seven air-conditioning unit is the United States .only win of the home appliance brand, to further verify the quality of the U.S. pursuit of the perfect air-conditioning the essence of lean manufacturing. .</ P> <p> Institute director Professor Li Dejun China, told reporters that there is no diamond porcelain live without football, the United States since the courage to undertake to solve the many years that companies have the problems existing in the inverter air conditioner. .From the product point of view, conversion is the trend, the current air-conditioning industry on behalf of the latest technology and consumer trends. .From the service perspective, the business service is realized in accordance with national standards of responsibility, to extend the package to perform the repair period and reflects the company's reputation. .If the combination of products and services will undoubtedly be for the United States the frequency of the current competition in the market, a set of new rules of the game on the market to consolidate in the frequency of its continued leadership. .</ P> <p> frequency "service card" technology behind the Raiders </ p> <p> 2010 was defined as the number of domestic air conditioning companies in China the first year the popularity of inverter air conditioner. .This reporter noted that since 2000, Hisense launched the first "working frequency" storm, opened the Chinese market and the frequency of the prologue, the past 10 years in the United States, Hisense, represented the company, assumed the inverter air conditioner market in China .popularization of knowledge, product promotion and other functions, which is considered to be the promotion of universal inverter air conditioner era. .</ P> <p> 2010, following the success of the United States of inverter air conditioner selected high-end home appliances in China, "Red Top Award", the only air-conditioned class "red top prize," the home appliance brand, the beauty of the inverter air conditioner .launched the "Decade of machine for repair" services the storm, then accelerate the conversion process of air conditioning in the Chinese market, and as Gree, Oaks, Zhi higher number of new enterprises to participate in the conversion market competition, marking the .After the conversion into the domestic air conditioner market era, the competition will focus on the conversion make the cake bigger market share and expand the business. .</ P> <p> Previously, fixed-frequency air-conditioning markets around the Boyi, Gree, Hisense, Oaks, Zhi Gao, Changhong, Chunlan and other enterprises have successively launched the machine for repair 10 years of service initiatives. .However, only a stage of sales practices, product model by the activity time and other constraints. .At present, the air conditioning market has undergone major changes, when the frequency to replace the fixed-frequency, when the price of business, technology, products, re-experience the homogenization of the contest, the entire air-conditioning industry will face in the post-conversion period of new challenges, in addition to meet consumption .the needs, improve product quality and stability, but also to grasp the core control technology as a breakthrough, the establishment of the competitiveness of the industry chain. .</ P> <p> Association of Chinese home appliance repair service stakeholders also believe that not all companies licensed frequency service can be done, on the back of pledges to the companies involved in frequency control technology, the whole system matching, product stability, and .maintenance standards and other aspects of the comprehensive strength. .</ P> <p> recent years, the United States through the integration of the advantages of variable frequency to build the industrial chain, industrial chain, established from the front end of the core control technology to the consumer to the overall functional requirements of control. .US-built air-conditioning to the immediate interests of the consumer-centered quality management system, built on the second largest global supplier of core components of the strategy of sourcing platform, air-conditioning in the United States through the establishment of R & D, procurement, manufacturing, logistics, .installation, sale and quality control of the whole process over, built with inverter compressors, motors, machine integration, frequency matching strategy for supply chain. .</ P> <p> frozen year, according to the first half of 2010, the PRC, inverter air conditioner market monitoring report shows that the United States of inverter air conditioner with 25.87% market share, tied for first place, leading the domestic market continued to rise in frequency conversion air-conditioning, four domestic brands accounted for .80% market share, nearly four times the foreign brands; in the top five best-selling model in the inverter air conditioner, the United States occupy the top two powers, including the United States "Galaxy M180" has been the most popular consumer inverter air conditioning. .</ P> <p> Source: Meirixinbao </ p>.