Thursday, December 23, 2010
Regional cooperation appliance chain Calls cake appliance market share third and fourth level.
<p> "face three or four markets several hundred billion dollars hidden in a huge commercial space and opportunity, for those of us in terms of regional appliance chain enterprises in the next 5 years or more, will usher in the expansion of comprehensive development .the best period. .In the future, we are home appliance chain enterprises in these regions, should establish a new mechanism for coordinated development of industry, management tools and experience to share with each other and build the smooth flow of information platform, and ultimately mutual development and growth. ."</ P> <p> 4 8, in the newspaper and the weekly electricity consumer electronics exhibition, co-hosted" the first Chinese consumer electronics industry, the channel and China Cooperative Development Forum League of consumer electronics channel preparatory meeting ."on, from Jiangsu Province Household Appliances (Holdings) Company chairman Cao expressed willingness wide flat areas with other areas appliance chain enterprises" mutual learning, cooperative development, "the voice, to make the exchange of silver represented by the regional household appliances .chain operators, three level home appliances in China to share the huge market opportunities in order to fully promote the third and fourth level consumer electronics market to mature and standardized. .</ P> <P> <P> <p> wide-ping Cao, third and fourth level of the market space is a huge market, and business opportunities are unlimited, for many regional appliance chain enterprises should work together, open communication, only the .rural market pie bigger, and each company can be a greater share of the pie. .</ P> <p> Shanghai Chain Management Institute Professor Gu Guojian, pointed out that should the regional appliance chain Gome and Suning learn form experience, learning management, learning mode, detours, based on the regional market to create greater business .value. .</ P> <p> regional appliance chain called for cooperation </ p> <p> meeting, Zhe Jiang Baicheng Chairman Ye Huizhong Group AG said it is necessary to establish an alliance, will be scattered in various home appliance chain on regional markets .enterprises come together to build a regular exchange and communication, learning and collaboration platform. .Especially for the successful business model has been established regional appliance chain, to the experience itself unreservedly and models are introduced to the peer-to form a good mechanism for common development. .</ P> <p> appliances from the header with the chairman of Qisong Bo Lee also believes that regional appliance chain enterprises in the development process, the urgent need for internal management personnel, competition means, etc., are accompanied by the exchange of experience and learning .opportunities. .It is understood that the same benefit sales of home appliances from 70 million yuan in 2005 to 2009, annual sales topped 4 million, it has benefited from external market changes and the challenges of competitors. .Qi Songbai that the same benefits as a local home appliance retailers, has never worried about competition, not afraid of challenges. .But in the process of business development and growth will inevitably encounter some bottlenecks in the development stage, which requires constant self-improvement and competitive advantage of the strength of (310,368, fund it), the external experience is a good means of input. .</ P> <p> communication with peers, especially in the management and operation mode of learning, you can quickly find regional home appliance chain enterprises short legs and inadequate. .Qisong Bo said that "hands in the air channel agreed to form alliance to expand third and fourth level appliance market." .</ P> <p> In addition, Zhejiang Electric Co., Ltd., in the bright side Arts, Vice President Hu Hongwei Electric Company trading company in Chongqing, Changsha, general manager of General Electric Company Cheng Yu Tenda, Mianyang, Business Director of The Society to Fan Electric Co., Ltd. .Yong, Xinhua Department Store (600,785, stock it) East Bridge Electric Company Vice President Zhao Junlong, Inner Mongolia, Zhang Jun, president of the East pigeon electrical and Xiamen International Trade Co., Ltd general manager of the Three Gorges Ye Jianfeng, deputy general manager of the small home appliances company in Jiangxi Siping financial health, the total chain of large commercial appliances .assistant general manager Wang Gang and other business representatives, in the introduction to and exposition of the characteristics of their own mode of development and expressed a willingness to peer with regional appliance chain learn from each other, exchange ideas, and agreed that the "coalition of the platform with the effective .corporate structures for the various regions 'joint development, symbiotic blending' the development of ideas. " .</ P> <p> reporter from the Union of the Chinese consumer electronics Preparatory Office understand that the Union has formally preparation, the work is well underway, only to be in accordance with the relevant processes and methods to be executed, will be the convening of the General Assembly and .the establishment of the General Assembly, the final selection of the governing units and the President of the Union position as a regional appliance chain to exchange information, experience, learning and other integrated services platform. .</ P> <p> appliance market share third and fourth level cake </ p> <p> wide-ping Cao, third and fourth level appliance market is a big cake, not only by several home appliance chain enterprises complete control and sharing, distribution, .in each regional market of home appliances chain, will have their own development and opportunities. .For the Exchange Bank, on one hand are willing to open the door, and from all regions of the country's appliance chain market mutual visits, exchange and communication, to discuss the development of regional appliance chain of the road; the other hand, the Department of Household Appliances also .hope that with the region home appliance chain enterprises in business management, information exchange, development model and other aspects of cooperation and exchange, to find a new path of development models and business. .</ P> <p> 3 end of a successful landing Exchange Hong Kong Stock Exchange Bank of household appliances, creating a three level Chinese home appliance chain enterprises in the capital market for a new round of development of precedent. .Cao wide flat area to the participating more than 20 head of household electrical appliance chain, said Hui Yin willing to share with you regional counterparts in the capital market growth and development path, hand in big third and fourth level consumer electronics market. .</ P> <p> Data show that in the next 5-10 years, China's home appliance market share in third and fourth level will reach 2 trillion yuan. .For household appliances distribution enterprises, how to get the biggest piece of cake trillion in market share for the third and fourth level requires not only market to build a sound distribution network, enterprises need to find support regional, rural areas of the expansion of the emerging .business model. .Reporters noted that in this Forum, participants discussed the regional largest home appliance chain enterprises is business transformation, development and explore new business models. .Especially in business after a period of rapid expansion of the bottlenecks, how to find and build a new round of enterprise development power, and become the regional home appliance chain decided to survival and development of large proposition. .</ P> <p> present, in addition to home appliances for the third and fourth level of silver exchange market business model found a four-wheel drive, pearl chain integration is based on air-conditioning brand with regional agency business, and actively to the home heating, fresh air, clean water, .intelligent integration of photovoltaic power generation, fast forward, plans to become the first national brand of smart home business. .Zhe Jiang Baicheng the appliance group in the wholesale agency to do business, and actively develop the market for the third and fourth level of the brand franchise stores, through acquisitions, joint ventures, etc. The chain opened Honest appliances. .Also actively integrated into the home market to the future as the new brand Honest, comprehensive multi-point support to build new strategic framework. .</ P> <p> industry observers point out that the current United States Suning Although no comprehensive rural market into the third and fourth level, the main business is not to find the best solution, short-term operating performance and relatively slow pace of expansion, but this does not .home appliance chain enterprises on behalf of the two would give up the rural market. .Next 3-5 years, the two giants will bring strong capital strength and size, comprehensive in the rural market to launch new offensive, which the existing regional appliance chain cause greater impact. .</ P> <p> Koo construction is that, in the United States, Suning has not yet fully into the rural market context, regional appliance chain enterprises began to be prepared, looking for business transformation and development of breakthrough, that of our regional appliance chain enterprise development has been .entered a new stage. .But for the purposes of these regional chains, have to speed up the rate of expansion of the rural market network, increase speed up the third and fourth level of the network layout of the market, first built up a comprehensive network. .</ P> <p> Henan Electric Co., Ltd. Deputy General Manager Wang Huimin Chi Town, Shenzhen Electric Power Chain Co., Ltd. Shun Chen Qingbo vice president of marketing, business vice president Hefei Baida Electric Tan also from other members of their corporate business .feature counterparts to share with the participants. .</ P> <p> participants on behalf of the regional appliance chain have expressed the hope that the regional appliance chain in between to build a platform for mutual learning and communication, pre-organize the gold medal by the manager or the Purchasing Director of training, etc. .for the region's professional home appliance chain operations personnel to provide a unified, standardized training. .Also, you can create an information exchange and experience sharing platform for the various regional appliance chain of the advanced experience of some successful models and summarize the promotion and dissemination of the area for more convenient home appliance chain enterprises. .</ P>.
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